Melissa is an innovative sales professional with extensive experience in sales management and business development for Broadcast and Digital Media advertising including TV, Radio, Digital, Social Media and sports including: 49’ers, Raiders, A’s and Giants. She is proactive with refined business acumen and exemplary people skills. Melissa facilitates a team approach to achieve organizational objectives, increase productivity and enhance employee morale. She has a proven track record integrating the latest digital and social media technologies with traditional broadcast media to develop new areas of revenue.